Chasing Market Returns – a Dangerous Pursuit – by Steve Lowrie

A few years ago, I was at a conference where another financial advisor asked the speaker about a hot investment trend that “is doing well.” This is a depressingly typical question I hear at advisor conferences, holiday parties and many points in between. But in this case, the speaker happened to be Kenneth R. French – Professor of Finance at Dartmouth College and Director of Investment Strategy at Dimensional Fund Advisors. Without missing a beat, Professor French replied, “That style has done well. But that doesn’t tell us much about the future.”

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